Attention Therapists, Counselors, Coaches and Healing Professionals:
ABuild a Private Practice
That Overflows With Clients Who Pay You Well
Are you really good at what you do but dread that "marketing thing"?
Is attracting clients taking more time, effort and money than you bargained for?
Is your once full practice on a downhill slope?
From the Desks of Casey Truffo and Juliet Austin:
Dear Private Practitioner,
Many of us enter the private practice world with some pretty
grand ideas. A steady flow of clients, a flexible schedule and a healthy bottom line seem to be just around the corner.
Others enter with fear and anxiety and feel completely lost as to how to go about building a profitable practice.
Either way, so many therapists, counselors, coaches and healing artists struggle each month just to make ends meet. The client base just isn't there. Your work schedule is far from flexible. And that bottom line?
"Healthy" doesn't even come close.
Pretty soon, your hopes of having a full practice turn into a distant daydream and that old agency job starts to look pretty good. No more worries about cancellations. No more managed care authorizations and billing headaches. No more waking up in the middle of the night panicking about how you are going to pay the bills. You may find yourself longing for a steady job with a steady paycheck, even if it means letting
go of your dream.
If this sounds like you, you're not alone.
Even the best therapists and healers can struggle financially in the world of private practice. And it doesn't matter if their clients love them or they have top-notch skills. Without effective marketing strategies and fully understanding how to implement them, your practice can't attract the client base it needs to become a thriving and profitable business.
But it's time to change all that...
Build Your Profitable Private Practice with
Clients Who Pay You Well
You don't have to give up your dream of having a thriving private practice. You don't have to be at the mercy of managed care and you don't have to wake up in the middle of the night afraid that you won't be able to pay your bills. In fact, with some forward-thinking and a little help you can turn your struggling business into the private practice of your dreams.
How can we be so sure?
Because we have both had our share of struggles building our own private practices...until we figured out what we needed to do to be successful.
My name is Casey Truffo and I'm a licensed Marriage and Family Therapist in California. Several years ago, I found myself facing $45,000 in debt after trying to build my own private practice. Obviously, something needed to change and I decided to find some help. I hired coaches and mentors to help me find out what worked and get rid of what didn't. The result was a booming practice with that healthy bottom line I had been looking for. My appointment book was full. I had more fee-for-service clients than I could have ever imagined. And my schedule? I was finally in control.
Having discovered a proven program for building a successful therapy practice, I knew I needed to share these strategies with others. Today, I have helped over 4000 therapists learn the marketing skills they need to build the practices they envision. I've watched them triple and even quadruple their self-pay clientele and create the practice they always dreamed of having.
And I'm Juliet Austin, a former therapist in Vancouver, BC who also spent a lot of time and money making tons of mistakes
trying to
figure out how to build a successful practice. And I have watched countless therapists and healers make the same mistakes
over and over again.
If it wasn't for the help I have received from coaches and mentors and countless books I have read, I too would have never come
as far
as I have.
I am deeply passionate about marketing and absolutely love working with therapists, coaches and practitioners
in the healing arts helping
them overcome their hang ups and fears about marketing while learning the skills necessary to become more successful than they ever
dreamed possible.
I have witnessed many clients go from feeling desperate and hopeless to building a full and thriving practice of 20-40+
clients in
often a year or less. I also have a proven track recofrd of helping practitioners create attention-grabbing websites
with compelling
web-copy that motivates their potential clients to take action.
And now it is your turn to be just as successful...
"When I first sought your help with marketing I was feeling very stuck and discouraged.
First, you helped me build my confidence so that I began to believe that I could actually attract private practice clients.
Second, my negative attitude about marketing was totally transformed.
Third, I learned so many effective ways to market that I would have never ever thought about.
And best of all... once my website was up, in under 9 months I had a full caseload-- at least 35-40 clients a week! Thank you for turning my life around!"
Michele Crawford, RCC, CCC, Vancouver, BC
The "Build Your Profitable Private Practice Exclusive Membership Program"
We are so excited about this program. The Build Your
Profitable Private Practice Exclusive Membership Program is the perfect way to discover the techniques you need to build a
rewarding and profitable practice and get the support necessary to implement them.
As a member of this exciting program, you'll have access to a variety of tools and resources that simplify the practice-building process. They will help you identify and get all the clients you want - and even more!
You'll learn all the things you were never taught in your professional training, such as how to develop a marketing strategy that uses your
natural gifts and talents. You'll discover how to attract fee-for-service clients so that you no longer have to rely on unfulfilling jobs, agency work or managed care.
You'll also have the support and wisdom of other success-minded therapists and holistic practitioners as well as ourselves. Together, we will help you stay motivated and keep on track to meet even your most challenging private practice goals.
"I keep thinking about how many times I've heard callers in the teleconference calls struggling as I did with the ideal client exercise and how I wish they could see how my practice has been transformed as a result.
When I joined the membership program and did the ideal client exercise (the first time) only 30% of my clients were the ones I was trying to attract.
After working with the exercise and using the language you've helped me develop on my website over 75% of my clients are the ones I want. The majority of them come from my website.
Thanks again for your encouragement and confident teachings in
this area you know so well. The profitability is worth the
persistence."
Elizabeth Lacey, MSW, RSW, Relationship Expert, London, Ontario
Member Benefit #1: Laser-like Audio Recording via Email From Juliet Austin, Marketing Coach for Therapists and Healers Focused on Practice Building Topics
Sample Topics Include:
What To Put On Your Website That Draws Clients Like A Magnet
How To Create a Newsletter To Keep In Touch With Prospects, Referral Sources and Clients
How to Create Audio Products and E-Books
"I have quadrupled my full fee clients AND raised my fees after just 3 months! Thank you!"
Sheri Zampelli, MS, CCH
Donate Your Weight.com
Member Benefit #2: Laser-like Audio Recording via Email From Casey Truffo, on Practice Building Topics and Success Strategies For Therapists and Healers
How To Identify and Reach Your Ideal Client
How To Set and GET the Fees You Deserve
How to Use Technology and The Internet to Easily Attract Your Ideal Fee-For-Service Clients
"I now have 4 brand new full fee clients! (I got them in the last week and a half). Thank you from the bottom of my heart, for all your help! I'm certain I couldn't have done it without you."
Roberta Wands, MFT Riverside, CA
Member Benefit #3: "Members-Only Online Discussion Forums"
Building your practice doesn't have to be a lonely experience. Not when there are so many other success-minded counselors and healers out there just like you. It is a known fact that those who seek guidance and support from others do better in business than those who choose to struggle all alone.
To help you connect and brainstorm with your fellow colleagues, we created online discussion forums where you can share success stories,
ask questions, find accountability buddies, and get feedback on a variety of practice building topics from any computer,
anyplace and anytime.
"Thanks to my marketing work with you and my new targeted website, my practice is now full! I am treating almost exclusively fertility, obstetrics and gynecology patients--the ones I want to see!"
Dr. Michele Hughes
Comox Valley Acupuncture and
Traditional Chinese Medicine, Courtney, BC
"Boy, oh boy, what success I've had since connecting with you!
You helped me define my niche in a very big market of counsellors, develop a clear and effective marketing message, and create an incredibly powerful website.
How powerful? Last month, my website attracted 14 new clients!!!
In less than a year, my income has increased 45% (despite working fewer days than ever!)
I have two associates and a very busy administrative assistant.
I LOVE my practice and the clients who come to see me.
I can't thank you enough, for the positive impact you've made in my practice and my life! AND ITS BEEN SO MUCH FUN!
Diane Anderson, RCC, Vancouver/White Rock, BC
I just wanted to share some feedback I got this weekend from a new client calling. And I quote... "We looked at a lot of different websites. And yours really stood out. Especially because you
specialize in relationships...."
I just wanted to say thanks to both of you for all your help with my
website and everything else. When I redid the website and revised my ideal client this fall, I got down to 7 clients. Now, I have 15, and this is December, a traditionally slow month. So, it's definitely working.
The Build Your Profitable Private Practice Exclusive Membership Program is the perfect tool to get your private practice back on track. Your membership costs just $27 USD per month.
Just think of it... you'll learn invaluable practice-building strategies and tips, enjoy the benefits of the support and guidance of two experienced marketing coaches as well as other
success-minded private practitioners. And all of this for just $27 USD per month.
Remember that private practice you dreamed of? Why not turn
that dream into a reality?
Our mission at The Build Your Private Practice Exclusive Members Program is to teach you
how to build the private practice you really want. One where you're in control
of your schedule and income and that reflects the success you deserve.
You CAN own a profitable practice and it is our #1 goal to show you how.
Through short, powerful laser-focused audio recordings and online forums, we provide you with an
experience-rich community that you can use to springboard your practice into a
thriving venture.
Its
time to take control of your practice and start enjoying the career you've
always dreamed of.
And we can't wait to see you reach your goals!
Here's a re-cap of what you get when you join the Build Your Profitable Private Practice
Exclusive Members Program:
Your Membership Benefits
Exclusive Members Program
Benefit #1: Laser-like Audio Recording via Email From Juliet Austin, Marketing Coach for Therapists and Healers Focused on Practice Building Topics
Benefit #2: Laser-like Audio Recording via Email From Casey Truffo, on Practice Building Topics and Success Strategies For Therapists and Healers
Benefit #3: Members-Only Online Discussion Forums available 24/7
Peter Pearson, a psychologist who successfully co-founded The Couples Institute in Menlo Perk, Ca. with his wife Ellyn Bader, Ph.D says,
"You would be have to be nuts if you want to grow your practice and don't take advantage of this offer."
Take Pete's advice. He is a great psychologist and he knows who is nuts and who isn't!
We wish you great success and look forward to helping you build
the private practice of your dreams!
Love and blessings,
Casey Truffo and Juliet Austin
P.S. We know you are going to be absolutely thrilled with the level of success this program will bring you.Go ahead - use our secure sign-in server - and click the button to get started:
"When I first sought your help with marketing I was feeling very stuck and discouraged.
"I keep thinking about how many times I've heard callers in the teleconference calls struggling as I did with the ideal client exercise and how I wish they could see how my practice has been transformed as a result.
"I have quadrupled my full fee clients AND raised my fees after just 3 months! Thank you!" 
"Boy, oh boy, what success I've had since connecting with you!
